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Sales resume example, with the numbers hiring managers want to see

By the CheckMyCV team · Updated

A sales resume is read like a scorecard. Hiring managers look for quota, revenue, deal size and growth, in that order, and a resume without numbers gets skipped. Below: a full example, the keywords to match, and the mistakes that make a sales resume forgettable.

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Brittany Cole
Atlanta, GA | (404) 555-0166 | brittany.cole@example.com | linkedin.com/in/brittanycole-example

Summary
Account executive with 5 years of B2B software sales experience, selling to mid-market operations teams. Exceeded quota in 3 of the last 4 years. Skilled in Salesforce, outbound prospecting and multi-stakeholder deals.

Work Experience
Account Executive, Peachtree Software, Atlanta, GA
April 2022 - Present
- Closed $1.2M in new annual recurring revenue in the Southeast region, reaching 118% of quota in 2025.
- Generated 15 qualified meetings per month through outbound calls and email sequences, averaging a $24K first-year deal size.
- Ran product demos and negotiated contracts with operations, finance and IT stakeholders.
- Forecast pipeline weekly in Salesforce, which helped the team plan hiring and targets.

Sales Development Representative, Peachtree Software, Atlanta, GA
July 2020 - March 2022
- Booked an average of 22 qualified meetings per month, above the team target for 8 of 12 months in 2021.
- Earned a promotion to account executive after 21 months.

Account Manager, Southern Supply Co., Marietta, GA
June 2019 - June 2020
- Managed 40 accounts and renewed 92% of contract value by running quarterly business reviews.
- Grew average account value by cross-selling related products to existing customers.

Skills
Salesforce, HubSpot, prospecting, cold calling, lead qualification, pipeline management, negotiation, product demos, account management

Awards
President's Club, Peachtree Software, 2024

Education
Bachelor of Business Administration, Georgia State University, 2019
Fictional example89/100 on our check
B2B account executive, 5 years. Person, employers and numbers are invented for illustration: use your own.

What recruiters check first

  1. Quota and attainment. Your target and what you reached, as a percentage or dollar amount, for each role.
  2. Deal profile. Average deal size, sales cycle, and who you sold to (SMB, mid-market, enterprise).
  3. Pipeline activity. Outbound calls, meetings booked, demos, and how you generated leads.
  4. Tools and process. CRM such as Salesforce or HubSpot, and methods such as consultative or solution selling.

Keywords to include

Applicant tracking systems compare your resume to the words in the job posting. These come up most often for this role: keep the ones you can back up in an interview, spelled exactly as in the posting.

Hard skills

Soft skills

Summary example

Avoid

Motivated sales professional with a passion for meeting new people and a strong desire to succeed.

Better

Account executive with 5 years of B2B software sales experience, selling to mid-market operations teams. Exceeded quota in 3 of the last 4 years. Skilled in Salesforce, outbound prospecting and multi-stakeholder deals.

Written for illustration: replace every detail with your own.

Work experience bullets: before and after

A task describes the job. A result describes you. For each role, keep three to five bullets that say what you did, at what scale, and what it changed.

Avoid

Responsible for sales in my territory.

Better

Closed $1.2M in new annual recurring revenue in the Southeast region, reaching 118% of quota.

Avoid

Worked on finding new customers.

Better

Booked 15 qualified meetings per month through outbound calls and email sequences, averaging a $24K first-year deal size.

Avoid

Helped keep existing accounts.

Better

Managed a book of 40 accounts and renewed 92% of contract value by running quarterly business reviews.

Fictional examples: the numbers show the expected shape. Use yours, and never invent any.

How to structure it

  1. Header: name, city and state, phone, email, LinkedIn. No photo.
  2. Summary: years in sales, who you sell to, and your best result.
  3. Work Experience: each role starts with quota and result, then bullets on pipeline, deals and retention.
  4. Skills: CRM, sales methods and industry knowledge.
  5. Awards: President's Club, top performer, only with the year.
  6. Education: degree and school, then certifications.

Mistakes that get a resume skipped

Frequently asked questions

How do I show sales results on a resume?

Start each role with your target and what you reached, then add revenue, deal size and number of accounts. Use only figures you can verify.

What if I do not hit quota every year?

List the years you did, and describe the others by pipeline growth or lessons applied. You do not need to display every result, but never misstate them.

Should an entry-level sales resume include retail experience?

Yes. Retail and customer-facing jobs show you can talk to buyers. Give numbers such as daily customers, upsell results or store goals you helped meet.

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